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social networking Archive
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Why people aren’t reading your social media messages
Posted on July 11, 2011 | No CommentsAs a business owner, you’re probably thinking that if you send out messages on Facebook and Twitter that all your followers and fans are reading them. We hate to burst... -
Social Media & Social Networking In Plain English
Posted on May 5, 2011 | No CommentsEverybody asks what is and what are the uses of social media and social networking? Everybody has their own definition of what social media is and as the space and... -
Twitter and Facebook by the numbers Pt. 2
Posted on April 19, 2011 | No CommentsWith over 500 million and 175 million users respectively, Facebook and Twitter are the social media powerhouses. In part one of this post we looked at the numbers and stats... -
Twitter and Facebook by the numbers
Posted on April 19, 2011 | 4 CommentsNow we all know that Facebook and Twitter are two of the most recognizable social networks, but are their numbers of users really telling the whole story? In all fairness,... -
Mass marketing is no longer an long-term strategy
Posted on April 8, 2011 | 2 CommentsIn the era of a bombardment of messages via multiple mediums, taking a customer-focused interactive approach is the way to building and sustaining a brand. By making a customer,...